On Tuesday 15 September, with a big event, where all the customers of both stores were invited, as well as journalists and hunters, the new Gallery was presented in which Beretta products are placed side by side with the brands historically marketed by Ravizza, so to offer the widest choice of accessories and clothing dedicated to hunting and country life.
On the occasion of the inaugural event, the location saw the creation of a real wood under the arcade outside the shop, which, despite being a few steps from the Milan Cathedral, strongly recalled the hunting environment. Under the branches of the trees, aperitifs were served, prepared by the Ravizza bar, and you could taste red wines and bubbles from Agricole Gussalli Beretta, all accompanied by the music of DJ Natalia. To top it all off, even the shop windows were decorated by a writer with motifs that recalled the setting recreated under the external portico.
Guests were able to visit the approximately 650 square meters of the shop, spread over three floors. On the ground floor and in the basement it is exposed the Beretta Fall / Winter 2015 clothing collection, In addition to accessories e furnishing - of course, all in Beretta style.
Upstairs there is the armory, capable of as many as 260 weapons chosen from the brands of the Beretta group, with some unique pieces such as superimposed SO10, Imperiale Montecarlo side-by-side, special limited edition productions. There is no shortage of all Beretta shooting rifles, in addition to the entire production of semiautomatic shotguns of the Gardonese house.