EXA, the event of sporting, security and outdoor weapons that will take place at Brixia Expo, Fiera di Brescia from 13 to 16 April, presents its 32nd edition at the press conference held today in Brescia at the Chamber of Commerce in the presence of Francesco Bettoni, President of the Brescia Chamber of Commerce, Carlo Massoletti, President of Brixia Expo Fiera di Brescia and Marco Citterio, CEO of Brixia Expo.
Brescia, April 5, 2013 - The 2013 edition of the EXA International Fair was presented today at the Brescia Chamber of Commerce, one of the most important in the world in the arms sector together with the "Shot Show" in Las Vegas and the IWA of Nuremberg.
From 13 to 16 April next, the great tradition of the Italian gun industry and the high quality of its products, known worldwide also for having contributed to the success of many sportsmen, will find space in the pavilions of Brixia Expo. The public will be able to meet the athletes of the major shooting competitions in the world including Niccolò Campriani, Olympic champion in men's free 3-position rifle and silver medal in men's 10-meter rifle in London 2012, Massimo Fabbrizi, silver trap and Luca Tesconi, silver in the 10 meter compressed air pistol. Special guest is Raniero Testa, the new international record holder of dynamic shooting, who will sign autographs and demonstrate his skills.
"The Italian arms market, which is fully presented again this year at EXA, is increasingly oriented towards foreign markets - commented Francesco Bettoni, President of the Brescia Chamber of Commerce - A positive sign, in the wake of the success of arms and of the Italian athletes at the last Olympics is represented by the English market where we expect to reach a 20% increase in the turnover of the sector ”.
Numerous innovations scheduled at EXA, grouped into thematic areas. The "Practical charging course”, A training initiative for the public of enthusiasts will illustrate the elements that make up a cartridge with in-depth information on powders; an area dedicated to dog lovers, with specialized personnel and numerous hunting dog breeds on display and the falconry area, to learn about the art and procedures of hunting with the falcon and the world of birds of prey. There will also be a space dedicated to craft traditions: football players, engravers, archers, cutlers and the students of the course for gunsmiths of the Istituto Superiore Carlo Beretta in Gardone VT (BS) will show the public the mastery of craftsmanship. For history lovers, a collateral exhibition "The Brescianity in weapons and rifles from 1600 to today" will be set up with the exhibition of objects from the Civic Museums of Art and History and the "Luigi Marzoli" Weapons Museum in Brescia.
After the success of last year, "EXA Forces" is back, in the second edition of the training initiative dedicated to operators in the armed forces sector of the State and the local police, which include updates on regulations, passive and active safety, shotgun, tactical use of the pistol and rifle, ballistics, loading techniques, shooting positions, stress management in the operational field.
Another novelty for 2013 is the great competition “The Hunter's Dream”, organized in collaboration with Leica Sport Optics and Blaser. The contest will give all EXA visitors the chance to win instant prizes and enter the final draw for a brand new hunting gear and hunting trip to Scotland for the roaring deer hunt.
"EXA is and remains the reference event not only for the general public, but also for operators - declared the President of Fiera di Brescia Carlo Massoletti - EXA is an opportunity to build that" common feeling "of the sector and seek future development paths. Many are the operators who face an unprecedented economic-financial hardship but with the desire to win the challenge by looking more and more at the world.
This is the path that many are taking and it is our task as EXA to represent the sector by supporting and accompanying companies towards internationalization, while at the same time promoting synergies with the territory. Proof of this are the recent presentations of the event in London and Nuremberg, which have given visibility not only to the Fair but also to the territory that hosts it. Without forgetting - continued Massoletti - the recent agreements signed with the organizers of HuntEx, the most important showcase of the arms sector in South Africa and the delegation of South African buyers recently hosted for a meeting with companies in the sector in order to develop commercial relationships. .
Brescia, 05.04.2013
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