Il 3 October it is not just any date for the Beretta Arms Factory. In fact, the Gardone Val Trompia company celebrates i 490 years of business, a truly incredible milestone that will be celebrated with a series of very interesting initiatives. In particular, the third volume of the monograph dedicated to the Lombard group, whose title is “Beretta - 500 years of sporty style that excels in the world”. As pointed out by Franco Gussalli Beretta in the preface, the book is dedicated to the half-millennium of the family, to the people who worked for Beretta and to the customers who have always believed in the project over the centuries.
It will go on sale from next 23 October. Furthermore, Poste Italiane decided to set up a philatelic box with two celebratory postcards. One of the postcards reproduces the document with which the 3 October 1526 the arsenal of Venice paid Bartolomeo Beretta 296 ducats for 185 arquebus pipes. The historical testimony is incredible and exciting to say the least.
The other postcard, on the other hand, reproduces the 10 medals won during the Rio de Janeiro Olympics just concluded. There will also be a special philatelic cancellation that will certify the stamping. Last, but not least, will be the promotion of the new rifle, a tribute weapon that was made in only two examples and which has been defined as "exceptional beauty": to discover it, however, we will have to wait until next December 1st.